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10 Reasons Why
Discovery, Learn, Explore, Master
What does success look like to you
1
Something different
As far as we know, we are the first Enterprise scale marketplace specifically catering to the Aquarium Hobby, but that's just the beginning. Our approach is intended to be unique in the industry combining social, curated knowledge, and access to a wide range of sellers all in one place.
DIY Marketplace
Built around a community of expert DIY enthusiasts, you can find all types of things that you never knew you needed - and that you simply cannot manage without.
Services Marketplace
Find aquarium related services in our Services Marketplace.
Exclusives
Access to collections that simply are not available anywhere else.
DIY Marketplace
Built around a community of expert DIY enthusiasts, you can find all types of things that you never knew you needed - and that you simply cannot manage without.
Services Marketplace
Find aquarium related services in our Services Marketplace.
Exclusives
Access to collections that simply are not available anywhere else.
2
Lorac Backed - Total Trust Guarantee
We protect our buyers and sellers from most of the things that can go wrong when purchasing livestock online. If there is a problem with your live order, we will take care of it. There are some real advantages to our Total Trust Guarantee.
Full details here- We work with the seller directly. You work with us.
- Marketplace credit instead of store credit.
- Advanced acclimation options.
- No cheating policy - applicable to both buyers and sellers
- Standardized policy across all sellers
3
Technology and AI
We are perhaps the first aquarium hobby business that does not sell any products related to the aquarium hobby. Our business model is to provide technology based services to aquarium businesses and hobbyists.
Unlock the power of AI. Our private instance of generative AI is trained specifically on Lorac community content and is likely the most advanced AI in the world with specific application in the aquarium hobby. As the technology evolves, so will we.
Unlock the power of AI. Our private instance of generative AI is trained specifically on Lorac community content and is likely the most advanced AI in the world with specific application in the aquarium hobby. As the technology evolves, so will we.
4
Find unique sellers
Bringing together small, medium and large sellers in one place makes it easy for you to find exactly what you are looking for.
5
Save Money
Lorac can help you save your hard earn dollars.
Instant Comparative Shopping
When a product is offered by more than one seller, you will instantly see all price options in one place.
Price Tracking
We believe in price transparency. Want to know the real value of the livestock that you are about to purchase? Check our price tracker to see the historical trends.
Promotions
Lorac and Seller joint promotions
Retrospective Sales
Have you ever bought something only to see it go on-sale a few days later? Some Lorac sellers offer a 14 day retrospective sale guarantee. If a product that you purchase on Lorac goes on sale by the same seller within 14 days of your purchase, we will refund the different to you in Reef Coin marketplace credit.
Volume Discounts
The Lorac platform provides merchants with the ability to reward their loyal customers through volume discounts. Merchants set the thresholds. You automatically roll into the new discount categories as your historical spend increases.
Instant Comparative Shopping
When a product is offered by more than one seller, you will instantly see all price options in one place.
Price Tracking
We believe in price transparency. Want to know the real value of the livestock that you are about to purchase? Check our price tracker to see the historical trends.
Promotions
Lorac and Seller joint promotions
Retrospective Sales
Have you ever bought something only to see it go on-sale a few days later? Some Lorac sellers offer a 14 day retrospective sale guarantee. If a product that you purchase on Lorac goes on sale by the same seller within 14 days of your purchase, we will refund the different to you in Reef Coin marketplace credit.
Volume Discounts
The Lorac platform provides merchants with the ability to reward their loyal customers through volume discounts. Merchants set the thresholds. You automatically roll into the new discount categories as your historical spend increases.
6
Lorac seeker service
Can't find what you are looking for? Let us know and we will find it for you. If it exists, we can find it.
7
Social Features - Community
We believe that connecting like minded hobbyists and enthusiasts is one of the best ways to help the community grow and thrive.
8
Extensive Knowledge Base
This is a work in progress, but we believe that we are headed in the right direction.
9
Long term success tracking
We are invested in the long term success of this hobby. We encourage our customers to opt-in to our long term success tracking program. Are your fish thriving? Is your coral thriving? We want to know.
At the same time, we also want to know if you are struggling, if you have suffered losses, or need help. We understand that this is a difficult hobby. Let us know.
At the same time, we also want to know if you are struggling, if you have suffered losses, or need help. We understand that this is a difficult hobby. Let us know.
10
Simple Success - Total Lifecycle Programs
We offer programs that facilitate your success. Most failures in this hobby can be explained. We can help you avoid the majority of this pitfalls.
11
Bonus - Supporting Hobby Businesses
We know that you are passionate about this hobby. We know that many of our customers would like to generate revenue from their hobby. Whether it's a DIY invention that everyone needs, fish breeding, offcuts of your plants, or coral frags, we offer both business coaching and a path to market. Our goal is to help you succeed.